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The Traveller's Diary: A bookstore quality Guidebook written annually by CapeRace to suit your travel style
Jonathan Tourtellot, Fellow, National Geographic Center for Sustainable Destinations: ". ..Things you (CapeRace) have done involving people are truly trailblazing. I don't know of anyone, anywhere that has figured out such a great way to get tourists in contact with local people..."
Your secret weapon. We are the only travel company that initiates real connections with the local community in a self-guided travel format. Seasoned travellers know that technology has destroyed the printed old-school travel guide. It's been replaced by Trip-Advisor type "opinion" and paid-for, commercially influenced blogs. Mobile apps have also largely failed in this area. We have used technology to improve the old-school guidebook.
Just how do we do it?
First, CapeRace believes the two major factors that impact the enjoyment of an adventure is spontaneity and time management. You simply need to allocate enough discretionary time to allow unplanned situations and interactions to influence your trip. This creates the sense of exploration and discovery. It's particularly important in Newfoundland to minimize your vehicle commute-time and maximize your commute-explore time. This is a challenge when touring the expansive island, as Newfoundland is a driving vacation. Many lose their trip to their car and return home with pictures taken through a bug-splattered window.
The CapeRace-written guidebook gets local. We write about people and places in your specific neighbourhood and recommend activities within 1.5-2 hours of each house. This creates a virtual "perimeter around the playground" and gets you back to your coastal home's deck for cocktail hour, just in time to watch the whales and magnificent sunsets.
Adventure Through People
Second, it is our strong belief that connecting with the local community produces the best travel experience. That memorable heart-felt and life-changing travel experiences occur off the standard tourist beat and with a sense of the unknown and discovery. We specifically write the guidebook in a way that changes the odds and nature of chance meetings of colourful characters, all set in a spectacular scenic backdrop. Through hidden agendas, the Traveller's Diary will lead you to a situation, but it is up to you to make the exchange happen through the development of your own relationship with the people you will encounter. It's all by chance, which creates the true, meaningful and most important, fun experience. This is the concept that caught National Geographic's attention and urged them to take the trip.
We use technology to quickly update the travel guide, swapping people and places in and out of the book as we discover new areas to explore and new people to meet. This dilutes the overall traveller's footprint and spreads out the economic benefit in rural areas.